Did a Robot Help Create That Ad? The Answer, Increasingly, Is Yes. More marketers are using artificial-intelligence tools to help develop creative ideas.

Wandering Bear linked with agency Supernatural and its data-driven tools to determine the kind of creative that would resonate most with its core consumer group

Kayak Hopes for Super Bowl Overtime to Boost its Latest Campaign

24 agency executives leading advertisers’ charge into the metaverse and Web3

Kayak pokes fun at conspiracy theorists in ‘Kayak Denier’

I had to hit rewind and watch this ad again. Mind blown.

Kayak Takes Aim at Conspiracy-Crazed ‘Deniers’ in Comic Spot

KAYAK’s new ad about ‘deniers’ was created with A.I.-fueled insights

Envision the Art of the Possible: John Elder, Supernatural

Creatives Are Building Technology to Reinvent How Advertising is Made at Creative Agency Supernatural

‘Human-machine hybrid’ agency promises faster, effective creative ideas

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